In agriculture transition conditions in Federation of Bosnia and Herzegovina, conceptualization of modern agricultural household is developing slowly and it is not on the satisfying level. Main feature of agriculture in Federation of Bosnia and Herzegovina in the future will be based on small and mid-sized agricultural households. Elements of production diversity, and certain extensively will be kept for a while and that will keep relatively higher number of people in rural areas. Number of people, lower level of production specialization and preserved elements of traditional solidarity, participation and identification of people from rural area with their community are preconditions for preserving and development of rural community. Also there is possibility to develop new content of rurality, based on natural, technical and other type of new agrarity and rurality, which presumes partial agricultural activities, in other words partial life in the village, but based on new sociocultural standards. In that context, more people could be connected to the village, either by working there without living, or living there permanently and not working in agriculture, which is becoming frequent case in developed world. Those are modern forms of ruralization or neo-ruralization which can be used as possible theoretical redefinition of current rural paradigms, especially in connection to the modernization theories. In the profiling process of rural areas in new conditions, institution of village could be of great use, and have to be developed and adapted, with forming the new ones. This applies to the traditional village institutions (country family, school, religious facilities, agricultural community, etc), but also to the new ones - such as modern agencies for rural development on national, regional and local level which exists in many countries in the world.

The study presented in this paper explored the relationship between corporate entrepreneurship and business model innovation of companies in Bosnia and Herzegovina (B&H) after the COVID-19 pandemic. In particular, the authors aimed to analyze how the individual dimensions of corporate entrepreneurship influence business model innovation by using the dynamic capabilities view. The study empirically analysed a sample of 100 companies using regression analysis. The findings revealed that each dimension of corporate entrepreneurship positively and significantly impacts business model innovation. Innovativeness, proactiveness, risk-taking, autonomy, and competitive aggressiveness positively affected the innovation of the business model. The results of this study confirm that entrepreneurial initiative is a good predictor of a company’s ability to innovate business models. The implication for management is to deepen the understanding of how corporate entrepreneurship promotes and shapes an innovative business model. This increases companies’ success and overall well-being in B&H after the COVID-19 pandemic.